B2B workflow software company

SaaS & Technology · Lead Generation

38

Meetings / month

-61%

Cost per meeting

$2.4M

Pipeline in 6 months

The challenge

Two local SDRs cost more than the pipeline they produced, and outreach stalled whenever one of them left.

What we did

1
Rebuilt the ICP and rewrote sequences around three pain-led angles
2
Stood up a four-person SDR pod with a dedicated researcher
3
Weekly message testing tied to reply and meeting-rate targets

Next step

Want a result like this one?

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